Growth diagnostic
Find the highest-impact constraints across acquisition, measurement, creative, landing pages, and operating process.
- Current-state review
- Priority opportunities
- Decision-ready action plan
Services
Useful growth support, from diagnosis to delivery.
I help teams make acquisition, measurement, and marketing operations easier to understand and run. Every engagement begins with the commercial problem, not a pre-set package.
How I engage
A defined question and a useful output.
I agree the scope, inputs, owner, and review point before delivery begins. The work can be advisory, hands-on, or a short focused sprint.
Discuss a projectCore services
Work that helps a team decide and act.
Services adapt to the current evidence, team capacity, approval model, and commercial objective.
Paid media management
Structure, test, pace, and review campaigns against the commercial question rather than surface-level activity.
- Search and paid-social planning
- Creative and audience testing
- Budget pacing and review
App growth
Plan mobile acquisition around the right events, onboarding context, attribution limits, and retention questions.
- iOS and Android acquisition plans
- Event and measurement review
- Unit-economics decisions
Measurement & reporting
Build a reporting view that connects source data, definitions, ownership, and the decisions the team needs to make.
- Tracking-plan review
- Reporting design
- Decision and test record
Marketing automation
Reduce repetitive work around reporting, lead handling, campaign quality checks, and workflow visibility.
- Workflow mapping
- Automation opportunity review
- Human approval points
Fractional growth leadership
Bring senior marketing direction to planning, priorities, agency coordination, and the rhythm of growth decisions.
- Growth-plan review
- Team and partner coordination
- Executive decision support
Operating rhythm
Frame the question. Inspect the evidence. Make the move.
A shared process keeps scope clear and makes the output useful after the engagement ends.
Start with context
Tell me what is making growth harder than it should be.
The structured intake prepares an email draft for your review before you send it.